Eat Sleep Cycle (South Africa) is not just another cycling Accessories and Nutrition store. We're your partner in helping YOU push your Riding and Running boundaries, break barriers, and achieve what others think impossible. Eat Sleep Cycle brings you a hand-picked range of the world's most innovative cycling accessory and nutrition brands – to help you transcend your limits - Here | In South Africa
Born in South Africa from a passion to help cyclists and runners push beyond their ordinary limits.
Eat Sleep Cycle unites elite global brands that share our obsession with exceptional performance, innovation, and style.
We hand-pick only the most trusted names in cycling and running:
Brands that consistently break new ground in Technology | Design | Efficacy | Quality | Sustainability
Each brand in our collection is chosen for those who refuse to settle for less:
Every product we stock helps YOU Transcend YOUR Limits
Whether it's KNOG's ingenious designs, PEATY'S eco-conscious formulations, or TORQ's proven performance nutrition.
We're dedicated to helping you break barriers, set new personal bests, and transcend what you thought possible. Every product we offer is:
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Ready to transcend your limits? Sign up today and discover why ambitious cyclists, runners and sports people choose Eat Sleep Cycle.
When you sign up you get 15% off your first purchase!